What's in a name?

Hi, I'm Lord Pentecost, that's a lie my name isn't Pentecost and I'm not a lord. The name Pentecost comes from the side of a factory in Nottingham that I always used to stare out at while the car was waiting at traffic lights, waiting to go into town. There was a big painted sign under a clock that said "Hicking (UK) Ltd" , and then carved out on a door lintel at street level it read "Hicking Pentecost UK" The factory was a beautiful old derelict building back then, now it's a load of fancy apartments with a Hooter's restaurant underneath, and the door lintel isn't there anymore. During the conversion the apartments were advertised as being in the "Hicking Building" no mention of Pentecost. Why the lord, well I just guessed seeing as though you can be anyone on the internet I may as well be aristocracy.